15) Bermuda's triangle

After a hectic week, The weather has been pretty nice, between -6 C and -15 C (23 F and 16 F) sunny and completely snowy. I agreed to meet three good friends to chat about my project and to see if they have the time to help me. Luckily they all say yes, but it will be done in their free time so I can't really demand speed. It is fair since there is not money yet, so I have to work at their rhythm. Slowly, but at least something is done.

Since the (fast) development of Internet, many companies, if not all, have restructured their business strategy. Once you have developed your service/good, once you have set up a bit of organisation in your ideas, and once your implementation plan is going as you planned your business plan, then it comes again the “name” problematic.

We are facing a 3 variables problem:

1. Internet

2. Patents/Trademark

3. A multicultural meaningless name, catchy and possible company name as well

You don' necessarily need to have the same name for the three variables, however, it's advisable, but you must check out that all the names that you have chosen, are available everywhere.

The fact that the domain you are looking for is available it doesn't mean that the patent or trademark might be available and so the name of the company and a possible non multicultural meaningless problem.

It requires a general research in international databases that the name that you want is available, remember the more international you go, the more you have to do research.

If any of the variables is taken or it results negative, you must find a new name. A suitable one, catchy and according to your idea of business.

I certainly did, and still I'm doing, a lot of research. Try the basics, web address, google, yahoo, intellectual property online offices, etc.

As for me, I think I finally found the available name I was looking for so it is time to see if it really is available since now I will start investing money on it.

p.s. Not sauna tonight :(